National Search Engine Optimizations (SEO) strategies can be as unique as the businesses they are designed to help! That’s why we offer four different National SEO packages (also known as Organic SEO) each providing varying amounts of on-page optimization (via improving metadata, keyword research, and targeted content), as well as off-page optimization (via blog outreach, backlink diversification and other rank-building activities). National SEO offers a visible and effective search presence leading to a considerable increase of sales, profitability, and cost efficiency for our clients.
Our penalty-proof methodologies are specifically designed to increase your online presence, either locally or organically, without cutting corners. Every time we help a website rank, our company’s reputation and our partner’s reputation is on the line. Therefore, we do it right.
Each business is different. Your campaign will have experts at every stop along the journey. From our content writers to our developers and of course, your project manager. Our entire team is well-versed in what it takes to make you successful and we’re equally determined to ensure that it happens.
We don’t just use buzzwords or follow trending techniques. We offer targeted web design strategies that really work. We help you manage your visibility, track activities transparently, check rankings & visits and get performance reports for your campaign.
Request an SEO Audit (worth $175) which includes Local Visibility, Social Engagement, On-Site Recommendations, Competitive Analysis & more!
Our National SEO Process
Take a look at our step-by-step approach to making your website stand out above the competition.
What to gain from your local SEO marketing.
Setting up Local & National pages for your business.
We will personalize your content.
Sterling reviews to boost rankings!
Check and Remove Duplicates
Monitor your online reputation.
We will constantly communicate with you.
Leverage Our National SEO Strategies... Which Have Helped Many Clients.
We help you manage your visibility, track activities transparently, check rankings & visits and get performance reports for your campaign – all in a single place.
Pricing begins from as low as $449
How National SEO Works
Search Engine Optimization (SEO) is the lifeline of online marketing, is fundamental to success. We’ll provide a full SEO keyword rankings report, a link building profile report and indexed page information. Our customer focused team will improve your traffic flow and increase sales for your web-based operations.
We use proven methodology-based solutions.
Citation building is a critical step in maximizing your reputation online. Relevant backlinks are a close second. We accomplish both using only proven methodologies.
We drive highly-targeted leads to your site.
With a website optimized for national search (organic search) and accurate listings, potential customers easily find your site. Site traffic flow to your web-based operations generates an increase of sales.
We improve your national ranking on search engines
Following diligent keyword research, we target exactly what your potential customers are looking for to ensure that when they get to your website, they’re high-quality leads.
We manage and control your online reputation
An online reputation is important for any business whether national or local, but it’s especially important for local businesses where one bad review can be catastrophic. We’ll help manage that reputation.
How is Local SEO different from regular SEO?
Often times, people think that SEO and Local SEO are the same digital marketing strategy. While they aren’t exactly correct - they aren’t exactly wrong either. You see, when you boil it all down, optimizing a website for search (be it local, national, or global) has one goal – generate you more leads. Local SEO goes about the process slightly different, which we’re going to discuss for you below…
Website Audit & Competition Research
Along with the audit, it’s important to begin researching your competitors. This is a key step in the entire process. Why? We can reverse engineer what your competitors are doing correctly in order to copy their strategies and supersede them.
Local Keyword Research
Keyword research is the process of determining what specific phrases your target demographic is searching for with the purpose of buying the product or service you provide.
When it comes to keyword research for local business websites, the objective is to find keywords that identify buyer intent. We look for keywords specific to your area.
This process is very involved and includes carefully studying your competitors in order to understand which keywords their website may (or may not) be ranking for on page one in the search engines.
Content Creation & Optimization
Once we have a nice list of keywords that your target demographic is searching for in your local area, we begin creating content around those keywords. Oftentimes this content takes the form of pages on your website. However, sometimes videos are made for the purposes of ranking in the search engines.
For the content created we ensure that it is properly optimized. This includes (but is not limited to) making sure that the keywords we found are in specific areas on the content being created…
First 100 words of the content
Build Local Links
The last but more important step is building a very specific type of link – local. Links, in the world of SEO, are like votes for your website. The more links that are pointing from other websites (e.g. Yelp, Twitter, your friend’s blog, your Facebook page) to pages on your website, the higher those pages will appear for the specific keywords they are targeting. However, not all links are equal. Links from relevant “authority” websites count much higher than those from newer, non-relevant sites.
For digital marketers untrained in Local SEO, finding the right links for a local campaign can be tough. It takes a lot of time and effort to understand where to find them. This is where the previous competition research comes in handy. By reverse engineering your competition we can also understand where they are getting links from and which ones are giving them the biggest “boost” in the search results. We can use this information to gain the same links, thus leveling the playing field and giving your website the same boost.
Below is a list of some of the best local link building opportunities to grow your SEO campaign…
Become a Patch contributor for the town and write an article about your business.
Find local bloggers and offer them your product or service for free in return for a review (and link).
Join local groups, such as your town’s Chamber of Commerce. Many of these groups have a members page where they list and link to member websites.
Donate to local charities that have a thank you page for their donors.
Sponsor a local event. Many events also have thank you pages, like this one.
The best way to build links for a local campaign is to not think of it as building links. Instead of being “salesy” and pushing links, try to be friendly and helpful. While it can take a longer amount of time to build the types of links mentioned above, they are much more likely to lead to a greater boost in ranking. Getting those potential customers through the front door of your business, starts by making you discoverable on the web. We accomplish that through citation building, establishing high-quality backlinks, and creating a local reputation online that drives foot traffic.
As you can see, although Local SEO differs from a regular SEO campaign, it can be even more effective in bringing in leads. By following the plan outlined above, you can expect great results from your next Local SEO campaign. Contact us today, we want YOU to excel in your chosen industry, in your own community.
Dominate your National Search Results Today!
When crawling through a website, Google’s bots evaluate several technical aspects to determine what your website is all about. We provide an expert knowledge of technical SEO to ensure that your website is giving Google exactly what it’s looking for. This way, your ideal online audience finds you instead of competitors when searching for those main keywords.
Our team will optimize your existing website to make Google take a second look. Or, if you’re looking for a complete overhaul, we design and develop websites with SEO in mind.
Our SEO team is well-versed in producing and circulating high-quality content in a variety of formats to attract a specific audience, and convert them into customers by consistently providing informative and engaging content. From articles and white papers to video and infographics, we can do it all.
Along with creating new content for your business, our strategy for content marketing encompasses the following tactics to drive results:
With the increase usage of smartphones and tablets, making sure your business is ready to receive exposure online is absolutely critical. About 20% of all searches on Google have local intent, and an astounding 33% of all mobile searches have local intent. With figures like that, it’s not hard to see why having your business ready to be seen for national searches is important. These numbers are also the big reason why we get so many requests for local search optimization.
If you’re going to do something right, do something right the first time. That’s the main point behind the first phase of our approach to local optimization. Off page tactics (link building, citation building, etc) later on in the campaign won’t have as positive of an effect, if the site isn’t healthy beforehand. Optimizing things like title tags, sitemaps, site navigation, are all part of making sure the core of your website is ready to get the most out of the next phase – off page optimization.
Our National SEO Packages
The National SEO Packages (also known as Organic SEO) provides an on-page and off-page optimization (through a mix of blog outreach, magazine submissions, backlink diversification, and other rank building activities). Ideal for businesses who primarily do business online, compete nationally, or do not have actual physical locations. Supporting you expanding your online reach and capturing a bigger audience.
Our best package includes monthly creation of diversified content, multiple site posts, and on-page optimization suited for businesses that have a bigger target market and needs to be more competitive in search.
Dashboard login to track your campaign rankings
Extensive pre-campaign site audit and keyword research